SOMETHING UNIQUE

Crossing unique markets with unique products

Our main field of activity is in Arab and African countries, markets unfamiliar to many in Japan. This market has comparatively low competition, but it holds unlimited potential. This gap is also unique and has been fueling our motivation. Crossing unique markets with unique products is our business model.

SOMETHING POWERFUL

Youth is a weapon and a treasure

Our desire has been to remain ‘a company of youths, by youths, for youths.’ Youth is a weapon and a treasure. To maintain a business created out of youthful sensibilities and to make it grow, and ready to tear down established business to create new things— there is no room for seniority rankings, academic cliques, and sectionalism in such an environment. This allows people to be more powerful (= vigorous = motivated). The letter 太 in Taichi is represents being powerful.

SOMETHING INTELLIGENT

Live life with pleasure

The most important thing is to live life with pleasure. For that, a person must refine their human qualities and be likable. The company is a training ground for such progress. The intelligence we aim for in this company is to raise up persons who are attractive on a higher level. The letter 知 in Taichi represents just that.

SOMETHING PROFESSIONAL

‘Your loves = your strengths’

‘Doing what I like (work) with people I like, how I like.’ This is the form of work we aim for as a company. When each member’s ‘my loves = my strengths’ has been expanded to the full, the resulting professionals unmatchable in their field will develop unique business opportunities.

SOMETHING SOCIAL

Sincere interaction with people of different cultures

Sincere interaction with people of different cultures creates grand business opportunities and also contributes socially. Profit is not the sole objective of business. Feeling the social contribution in the regions and countries we are involved with firsthand and finding something big worth living for? this is the ideal social interaction our company reaches for.